We were able to reach a lot of hearts and minds by showing people footage of the reality of what is happening to animals on factory farms, which is 99% of the animal agriculture. It is such an effective way to impact people and get them thinking about how,by eating meat and dairy, they are contributing to the violence that they are so clearly disgusted and disturbed by. Since most won’t go out of their way to watch the sickening reality, we’ll bring the footage to you! One of my favorite forms of activism. 

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